All aboard.

Welcome to another attempt at blogging.

This time I'm not going to indulge myself quite so much.

This time, we're gonna talk about advertising.

There is a huge volume of ads in the media today. Some of them are okay. Some of them are really, really bad. And a few, just a few, are really really good.

I'm going to talk about all of them.

I'm an advertising junkie. I love 'em. I collect 'em. I dream one day of making them. What follows is my take. I have no qualifications in terms of marketing education. I have no training beyond basic sales psychology shoved down my throat in a few retail jobs.

In short, I'm just like everybody else. Just a lot smarter and a lot more eloquent.

Welcome back.